Upon successful completion of this course, you will ability to:

· Understand the process of forming, formulating, implementing and evaluating business strategies.

· Understand the pitfalls of planning and control to demonstrate successful solutions to business problems.

· Critically assess the overall operations and business strategies.

· Compose research and evaluation into a critical, written format.

· Synthesize the depth and breadth of knowledge, knowledge of methodologies, application of knowledge, and communication skills according to the degree level competencies established by authorizing bodies for degree programs in Ontario

Introduction

- Strategy, Competitive Advantage, and Performance
- The Strategy Formulation/Formation Process
- Strategic Leadership
- Identification of Opportunities and Threats

The Nature of Competitive Advantage
- Distinctive Competencies, Competitive Advantage, and
Profitability
- Sustaining and Building Competitive Advantage through

Functional-Level Strategy
- Efficiency, Quality, and Customer Responsivenes

Strategies
- Business-Level Strategy and the Industry Environment
- Strategy in the Global Environment
- Corporate-Level Strategy including Horizontal/Vertical

Integration, Outsourcing, and Diversification Implementing Strategy
- Corporate Performance, Governance, and Business Ethics
- Implementing Strategy across Companies and Countries
- Structural and Cultural Barriers to Implementation