Course Schedule

Business Writing Skills

Did you know that an estimated 30% of all business emails are aimed at clarifying miscommunication generated from the other 70% As more and more organizations come to this realization, business writing skills training has become a staple for capability development initiatives.

This course provides an introduction to business writing skills as they relate to the drafting of emails, memos and business letters. During this course, we will describe and apply structuring and business writing techniques designed to cater for the modern business environment. Above all, we will emphasize the use of simple, clear and positive language in addressing day to day business affairs.


By the end of the course, participants will be able to:

  • Apply fundamental pillars of business writing for achieving better results
  • Practice basic techniques for writing effective emails, letters and memos
  • Portray professionalism by writing in a clear, specific and positive manner
  • Deliver solid conclusions through organized structure and flow
  • Use practical and modern methods for powerful business writing

Course Methodology

This course leverages a variety of learning tools, including writing activities, story-boarding, controlled experiments and videos.

Target Competencies

  • Written communication
  • Business writing etiquette
  • Structured thinking
  • Assertiveness
  • Ability to address complex situations
  • Reading between the lines

Introduction to business writing

  • Definitions of business writing
  • Setting emails, letters and memos in context
  • 6 tips for writing effectively
  • Recognizing hallmarks of effective writers
  • Applying modern day business writing techniques

Characteristics of business writing

  • Writing considerations
  • Guidelines for sentences
  • 7 traits of organized writing
  • Setting a purpose
  • Investigating the audience
  • Organizing content to match your audience
  • Using clear, specific and positive writing
  • Developing your business writing style
  • Using visual aids powerfully
  • Complementing writing with tables and charts

Writing strategy

  • Organizing thoughts
  • Pyramid structuring
  • Developing a compelling storyboard
  • 3 parts to a message
  • Achieving flow through effective transitioning
  • Applying pyramid structuring to your writing
  • Making the most of your facts
    • Deductive reasoning
    • Abductive reasoning
  • Building a compelling introduction


All individuals operating in a business setting with a need to express themselves effectively in writing.