Advanced Selling Skills
Course Schedule
Advanced Selling Skills
- Identify their market and its main players.
- Conduct a SWOT analysis to enable them to properly position their products/services.
- Respond to customer needs in order to adapt their selling approach to those needs.
- Provide advanced selling knowledge and skills for dealing with customer objections.
- Gain awareness of professional behavior during all phases of the sales call.
- Explain how to develop a long-term relationship and partnership with their customers.
- Targeting your Market
- Competitive Analysis
- Market Segmentation
- Product Positioning
- SWOT Analysis:
- Strengths
- Weaknesses
- Opportunities
- Threats
The New Selling Process
- Stages in the Selling Process
- The New Selling Process
- Recent Trends in Personal Selling:
- Relationship Selling
- Consultative Selling
- Team Selling
- Sales Force Automation
- The Sales Competency Model
- Dealing with Difficult Personalities:
- Understanding Clients
- Examples of Difficult Behaviors
The SPIN Sales Model
- The S.P.I.N. Concept
- Situation
- Problem
- Implication
- Need Pay-Off The Art of Negotiations
- The 5 Negotiating Styles:
- Avoiding
- Accommodating
- Collaborating
- Competing
- Compromising
- Barriers to Successful Negotiation
- The Do's and Don'ts of Negotiation
Building a Long-Term Relationship with Customers
- Definitions of Customer Service
- Elements of Customer Relationships
- List of Critical Variables
- The Four Trust Builders
- 7 Things Every Salesperson Needs to Know
All senior sales representatives and professionals, key account sales staff, sales managers and supervisors.
This program is worth 16 CPD hours.
Sub Code | MS001 |
Start Date | Sun,Nov,28,2021 |
End Date | Thu,Dec,2,2021 |
Duration | 5 Days |
Fee(US$) | 3250 |
Location | Riyadh |
Reminder |